Squish Stars: Abbey Glass

abbey glass

The past number of months have been a whirlwind. Yet, there are some women entrepreneurs that are continuing to break the mold and shine like the stars they are! We're proud to introduce our Squish Stars campaign, highlighting incredible women entrepreneurs!

We were lucky to talk to Abbey Glass, Founder of Abbey Glassand ask her some questions. 

Tell us about your business? How did you get started?
Abbey Glass encourages women to be self-assured in their femininity from the inside out. We lend a playful elegance to women’s wardrobes, giving them an effortless confidence for every occasion. I love designing classic clothing with a modern twist! I got started designing custom dresses and coats for women in my hometown of Atlanta.

What measures have you been forced to take since COVID started? What is the biggest pivot you had to make with your business? 
Abbey: Many of our wholesalers did not accept our Spring collection this year, so that was really tough for us since it was our biggest pre-sold season to date by a lot. We also had to close our store in Buckhead Atlanta for a few months, and are still only open by appointment. We are still pivoting, mostly building our online community and connecting with and solving our customers challenges through e-commerce.

What have you learned from this experience thus far? Both on a professional and personal level. 
Abbey: Never put all of your eggs in one basket. Also, being an entrepreneur is about constantly changing and growing. The pandemic was the biggest challenge yet, but I've overcome so much already and have many challenges to come.

Have any businesses or individuals helped to inspire you through this time? What do you admire most about them? 
Abbey:  The Tory Burch Fellows entrepreneurs are a huge inspiration to me. They remind me that we are not in this alone and that it's truly a variable landscape across all industries. Some people are thriving! I admire everyones openness and willingness to raise each other up and share resources. It's a community unlike any I've been a part of.

What are the biggest issues for running your company right now? What areas do you need help with? 
Abbey:  Marketing is where we have the most room to grow. We are currently hiring for a manager position.

What's been your biggest win since starting your company? 
Abbey:  Being able to grow as a woman through the experiences I've had as an entrepreneur is something that is very unique to me and I would call a win. Every time I make a customer happy, that's a win as well.

Are there any special or new self-care practices that have helped you stay grounded? 
Abbey:  I need to do more, but regular exercise and only eating what I cook from scratch has kept me very grounded.

Favorite show you've been watching/book you're reading/podcast you're listening to? 
Abbey: We are re-watching HOUSE right now, I just love it. I'm reading Grit and It's ok to be the boss, listening to a lot of Andrew Yang and Freakanomics podcast as well!

If you could be any of our marshmallow flavors, which one would you be? 
Abbey:  Strawberry Shortcake for sure! I love that there's a fruit component and it's simply one of my favorite flavor combos.

To learn more about Abbey and her business:
Instagram: @ abbeyglassstudio